Master the Basic Sales Notions and the Business Case Development Success Secrets Step-by-Step
Platform: Udemy
Status: Available
Duration: 3 Hours
Price: $129.99 $0.00
Note: Udemy FREE coupon codes are valid for maximum 3 days only. Look for "Get Coupon" orange button at the end of Description.
What you'll learn
- distinguish between the roles of marketing and sales, match the key competencies to how they contribute to success in sales , and recognize the effects recent sales trends have had on the buyer-seller relationship.
- recognize the differences between organizational and consumer buying, recognize the benefits of understanding consumer buying behavior , and match stages of the sales cycle to examples.
- understand the benefits, functions, elements and marketing components of a good business case
- research and align your project with given business processes and corporate strategy, and identify the best arguments to convince decision makers
- build and design your business case documentation for impact and persuasion
- no special requirements to be fulfilled, but having a business idea to work on would be useful
The Introduction to Sales section builds on the important role that the sales function plays and describes how marketing and sales relate to each other.
It outlines the roles and responsibilities of a sales department, what makes for effective sales, and the trends affecting sales today.
The course also provides insight into the importance of the sales cycle and how it affects sales planning and business development.
Target audience for this course are all who want to gain knowledge in basic sales techniques and anyone who wants to develop or refine their existing sales knowledge and skills.
After completing this section, you will be able to:
Understanding what is a good business case will be followed by a description of the functions and elements of a business case. You will learn how to research and what to research in order to prepare yourself and how to align business case with organizational strategy.
Finding the best angle and making an effort to polish your business case will increase your chances. So, you will learn about the principles of business case design to respond to your identified decision makers.
A 12 Steps approach will guide your learning and practice:
If you are interested, go ahead, and hit that apply button! Thank you and see you in the course!
Who this course is for:
- all who want to gain knowledge in basic sales techniques and and anyone who wants to develop or refine their existing sales skills
- this course is for entrepreneurs, managers, marketers, professionals and everybody that aims to build a successful business case
- Course content
